[Video] Busted: Debunking 8 Common Freight Brokerage Myths


The business of freight brokerage can sometimes feel confusing. How do freight brokers make money and find carriers? Don't they typically price gouge their customers in the hopes of turning a profit at their expense? Should you be leery of trusting a broker with your shipments?

These, and questions like these, commonly pop to the top of shippers' minds when they think of working with a freight broker.

But what's true and what's not?

In this video, Crystal and Eli will debunk the 8 most common freight brokerage misconceptions and leave you with some tools to help you better understand the interworkings of these transportation providers.

Video Chapters: 

  • 0:00 What will I learn in this video? 
  • 0:52 Myth #1: Freight Brokers Try to Increase Their Margin 
  • 2:25 Myth #2: You Won't Get Quality Carriers With a Broker 
  • 3:49 Myth #3: Freight Brokers Can't Hold Carriers Accountable 
  • 5:11 Myth #4: It Costs More to Work With a Brokerage 
  • 6:17 Myth #5: Brokers Won't Stand By Their Quoted Rates 
  • 8:41 Myth #6: Brokers Respond Slowly When Things Go Wrong 
  • 10:08 Myth #7: Freight Brokers Can't Offer Load-Tracking Capabilities
  • 12:06 Myth #8: Freight Brokers Can't Find Capacity Efficiently


Learn More About Freight Brokerage:

#1 How Does a Freight Brokerage Make Money?  

#2 How Should a Freight Brokerage Monitor The Safety of Its Carriers? 

#3 How Do Brokers Grow and Maintain a Reliable Carrier Network? 

#4 What Are Spot Market Quotes and How Does a Freight Brokerage Use Them? 

#5 What Does Cheap Freight Shipping Really Cost You? 

#6 Why Do Freight Brokers Fall Through? (and how to hold them accountable) 

#7 How Do Freight Brokers Track Shipments?

#8 What Are The Different Types of Freight Brokers? 

Speak To a Transportation Expert Today! 

Read The Article On These 8 Freight Brokerage Myths 


Tags: Freight Brokerage

Crystal Lahr

Written by Crystal Lahr

Crystal is the vice president of corporate sales for ATS Logistics, where she develops business plans and strategies, among other things, to promote the continued success and growth of ATS Logistics. Since coming to ATS in 2012, Crystal has served in several positions, including Regional Carrier Representative and National Sales Representative, before earning her way to director. Watch Crystal's Bio Video: https://share.vidyard.com/watch/4cyfataDrLRiHy9WGvgN6z?

Get the Latest Content Straight to Your Inbox!

We Have a Podcast! Find Us on Your Favorite App.

Apple Podcasts logoSpotify logoGoogle Podcasts logoAmazon Music logoAmazon Music logo

Beyond the Road Podcast logo

Recent Posts

Work With a Transportation Provider You Can Trust

You don't want your freight in just anyone's hands. Find a transportation provider that cares about your safety and your reputation. Learn how ATS can help.

Connect With an Expert