ATS Transportation Blog

The Top 10 Reasons Why Freight Shipments Fail

Your freight shipment failed again. Your truck didn’t show up, your freight didn’t make it on time, and your relationship with your customer is struggling. Every time you ask your transportation partner why this is happening they give you a different answer and you want to know why. 

Having your shipment fall through is frustrating and it can be difficult to understand why this is happening. Here at ATS, we’ve been in the shipping industry since 1955 so we understand that sometimes, loads fail.

Although this should always be avoided where possible, knowing the most common reasons a load fails will help you avoid them as you continue to move freight in the future. 

The top ten reasons why a freight shipment might fail, in no particular order, are:

  1. Inclement weather
  2. Transportation equipment breakdowns 
  3. Interstate/highway congestion
  4. Truck driver hours of service regulations
  5. Trucking industry capacity restrictions
  6. Unreasonable expectations from a shipper
  7. Over-commitment from a provider
  8. Communication issues
  9. Inexperienced shippers and providers
  10. Human error

bad weather on the roads

1. Inclement Weather

Anytime there are severe weather events such as snowstorms, hail, severe winds, dust storms or heavy rain, a truck driver’s safety would be in jeopardy if they were to follow through on your load. In these situations, your freight may end up on the back burner in the interest of keeping these individuals safe.

The unpredictable nature of these events and the high level of disruption they cause make them hard to plan for and difficult to manage when they occur. As such, abnormal climatic events, although unfortunate, must be handled appropriately. 

Sometimes this means that your freight shipment can’t be moved on your timeline since doing so is not possible at that moment. 

2. Transportation Equipment Breakdowns

Semi-trucks and their trailers are man-made machines. 

Although drivers take great care of their trucks to ensure that they’re in the best possible condition when hauling freight, breakdowns do happen. Engine issues, tire troubles, brake malfunctions and alternator errors — among other things — arise with these diesel-powered, 25,000-pound, machines. 

Because of this, even if everything else is going smoothly, a truck might break down on its way to haul your freight. This leaves you and your transportation provider scrambling for a last-minute solution to this issue. 

Although the best partners will work to find you a solution, your shipment may end up failing due to the simple fact that the semi-truck — the conduit for your freight — breaks. 

bad traffic on the highway

3. Interstate/Highway Congestion

As odd as it may seem, sometimes — when not properly planned for — a load may fail because of traffic. If you’re a shipper whose freight needs to be picked at a specific time of day, traffic could make this difficult. 

Due to road construction, traffic jams, and motor vehicle accidents, congested highways can sometimes mean that your shipping solutions cannot make it to your facility. 

These instances, where crowded roads result in your shipment falling through — although frustrating — do happen. When congested highways result in your trucking solution falling through, a good transportation provider will work with you to find you a quick fix and get your freight back on track. 

4. Truck Driver Hours of Service Regulations

Truck drivers are only allowed to be actively on duty for 14 hours within 24 hours. This 14-hour clock starts every time they enter their tractor in the morning and ends exactly 14-hours later. As such, drivers need to make the most of this time. If they’re stuck in traffic or need to “deadhead” a long way to get to your shipment, they’re burning the hours from their clock as they commute to your place of operation. 

The adoption of electronic logging devices has increased the visibility of how well drivers are following these hours of service regulations. To maintain their CSA scores and reputations, drivers must follow the Federal Motor Carrier Safety Administration’s guidelines. 

Sometimes — when a trucker’s hours of service are mismanaged — they run out of operational hours on the way to a shipper’s facility. In these situations, a load may fail simply because the trucker assigned to that load ran out of hours. In this situation, all parties need to wait for 10 continuous hours while a trucker’s clock resets. 

Note, even when a truck driver is sitting around waiting for his trailer to be loaded, his clock is running. Because of this, shippers need to be cognizant of their loading times so that their driver’s clock doesn’t run out while he’s waiting to leave. 

refrigerated semi trailer

5. Trucking Industry Capacity Restrictions

Today’s trucking industry is experiencing severe deficiencies in available capacity. Although the amount of demand for trucking services hasn’t slowed, the supply of these services has. Truck drivers are in short supply and there’s not enough of them to meet demand. 

This has led to a steady uptick in the cost to get freight moved and — if you’re a shipper who’s unwilling to pay the price needed to execute a shipment — you’ll have a hard time finding capacity. In markets like this, truck drivers hold the reigns as they’re able to pick and choose which loads they service. In turn, this results in a steady stream of loads priced higher than normal to help ensure that a truck is available. 

This high demand for capacity and increased pricing cause shipments to fall through as trucks are hard to come by at the worn-out price points of years past. 

6. Unreasonable Expectations From a Shipper

Another reason that a freight shipment may fail is due to unreasonable expectations on the part of a shipper. Sometimes, getting a shipment out their door on their schedule — especially when urgency is high — is simply impossible. 

Here’s an example: 

For a shipper in Tulsa, Oklahoma, to tell their transportation provider they need a truck to pick up their freight on Tuesday and get it to their customer in Albany, New York, one day later is unreasonable. This trip — which measures a distance of 1,419 miles — simply can’t be completed given that time frame even when using a team of drivers

In these situations, these unreasonable expectations cause shipments to fail because they literally cannot be completed as requested. As such, shippers must learn the importance of maintaining proper expectations for their shipments and plan accordingly. 

Construction equipment on trailer flatbed

7. Over Commitment By a Transportation Provider

The transportation industry is incredibly fast-paced. With shipment requests coming in from all angles sometimes providers over-commit themselves. They say “yes” too often and when it comes time to move a shipper’s load it becomes difficult to follow through. Although this is usually the case with smaller operations — who have fewer resources at their disposal — sometimes even the larger companies have these issues. 

In these instances, loads fail because a provider said “yes” to a shipment they thought they could cover at the time but — when it’s time to get the freight moving — they’re simply too overextended to do so. 

8. Communication Issues

If you’ve ever played the game of telephone, you know that sometimes when too many barriers are present, clear and accurate communication between parties can become an issue. This is also the case when it comes to transporting freight. If there are too many stakeholders involved and the communication between each stakeholder is shoddy, issues can occur. 

Unfortunately, insufficient communication quality can lead to a shipment ultimately failing as information like pick up date/time, pick up location, drop off destination, drop off date/time and equipment type needed, become foggy. These situations, which ultimately lead to a load failing, are easily avoidable as long as communication is clear and easy from the beginning.

Four Axel semi trailer with freight shipment

9. Inexperienced Shippers and Transportation Providers

No one is born knowing how to facilitate the successful transportation of freight from one point to another. This process is complex and takes practiced hands that are developed through repetition, trial and error, and experience. 

Often, a shipment fails because neither the shipper nor their provider have the skills needed to adequately service a shipment. In short, they don’t know what they’re doing or how much time and resources they’ll need.

Plus, inexperience moving a specific type of freight like temperature-controlled commodities or oversized loads, or just shipping freight in general, results in a shipment failing. 

This is where — for an inexperienced shipper — selecting a seasoned transportation provider with a demonstrated history moving a product can make or break a shipment. 

10. Human Error

We’re all human and humans are prone to error. No one’s perfect and sometimes things happen. Be it due to a lack of attentiveness, overstimulation or a momentary lapse in judgment, shipments will fail because of human errors. 

Maybe a load’s route is incorrectly reported, important information is lost in communication or some important aspect of the freight transportation isn’t handled, these human errors can result in a load falling through. 

As a shipper, you should always choose a partner who has a long history of coming through for their customers and owning up to their mistakes when they do occur. 

How To Avoid These Issues

Now you have a better understanding of the top 10 reasons a load might fail. If you stick with the industry long enough, each of these situations will likely impact your business, though choosing the correct transportation partner can certainly help you avoid having these issues appear frequently. 

To help you do this, make sure to watch this video where ATS Logistics, Sales Director Crystal and Associate Regional Sales Operations Director, Derik, explain the top 7 things to consider when selecting a freight broker. 

 

This will give you a better idea of how the right brokerage can be the partner you’re looking for. The more information you have, the better off you’ll be to successfully move your freight in the future. As always, if you’d like to know how ATS can assist you with your next shipment, please reach out.

Tags: Transportation Solutions, Freight Brokerage, Flatbed Shipping, Project Logistics, Heavy Haul Trucking, Project Shipping, Terminology

Cory Link

Written by Cory Link

Cory joined ATS in the summer of 2012 and since that time has been able to find success in various positions. From managing the Cold Spring Terminal to overseeing the Customer Service Department on the Specialized side, Cory brings value to all of the roles he occupies. Cory joined ATS Logistics in July of 2018, opening our Denver, Colo. regional office. Today, Cory manages a group of National Sales Representatives as he works to educate his team and assist his customers as they both work to reach their goals.

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